
Commercial
Wellness
New York, NY
2025
WTHN NoHo
A Signature Healing Experience
For WTHN’s fourth location, our goal was to design a space that embodies the brand’s core ethos while introducing a distinct character to differentiate it from the other studios. Drawing inspiration from its NoHo setting, we layered unique finishes and fresh interpretations of the brand’s imagery and color palette. At the reception and retail area, a custom French wash opens the space with the brand’s signature tones, introducing soft, fluid movement that adds an elevated touch.
Stylist: Hyphen and Co
Photographer: GENEVIEVE GARRUPPO
The healing starts the minute you walk through the door at WTHN. Every element is meant to soothe the nervous system and start the healing process.
Michelle Larivee, Founder & CEO of WTHN
We brought in the branding through a French wash wall application in the reception, adding texture to the space in a way that still feels neutral. We applied the brand colors - using a multicolor palette is not something you typically see with a French wash.
— Shelly Lynch-Sparks, Founder & Principal Designer
Founder Interview with Shelly Lynch-Sparks of Hyphen and Michelle Larivee of WTHN